Style Magnate

Made in Nigeria

Style Magnate is a Nigerian Showmax Original following 20 designers vying for a life-changing prize. Stream all episodes now.

In this high-stakes fashion and design reality competition, 20 designers will embark on a month-long journey that will end with one of them being crowned and receiving a life-changing opportunity to launch their career as a designer for the stars. Contestants will be pushed to their limits, taking on challenges that test their sketching, designing, and sewing skills, all under immense pressure and while racing against the clock.

These designers will compete for a life-changing prize of 100 million Naira worth of prizes, including a 10 million Naira cash prize, a three-month internship, a one-bedroom loft apartment, and the coveted title of The Style Magnate.

Leading Style Magnate is Nigerian fashion designer and icon Mai Atafo, known for his award-winning designs and expertise. Hosting the show is Joseph Benjamin, bringing his charisma and experience to the Bottega, with Yolanda Okereke, a renowned stylist and costume designer for film and television, who will serve as the Fashion Principal.

Watch it now

AMVCA 2025: Watch these nominated titles on Showmax

Showmax is setting the pace with 23 nominated titles at the 11th Africa Magic Viewers' Choice Awards, all available for streaming.

OriginalMade in Nigeria

Showmax Originals secure nominations at 11th AMVCAs

Showmax Originals Princess on a Hill, Cheta M, Style Magnate, Wa Milele, Subterranea, and Untying Kantai are making waves at this year’s AMVCAs, earning 12 nominations.

Original

Style Magnate wraps up with Esther Okonta as winner

All episodes of the debut season of Style Magnate are now available to binge-watch on Showmax, with Esther Okonto crowned as the ultimate winner in the finale.

OriginalMade in Nigeria

Meet the top 16 contestants for the Style Magnate N100m prize

Meet the top 16 of Style Magnate, the African fashion leaders competing for the prize of N100m, now streaming on Showmax.

OriginalMade in Nigeria

Style Magnate: Where fashion drama meets fierce talent

Stream Nigeria's high-stakes fashion reality competition series Style Magnate, where 20 talented designers face off in a high-drama contest.

OriginalMade in Nigeria

Style Magnate is now streaming on Showmax

Showrunner Abisola Omolade talks about Styel Magnate, which empowers fashion designers to leave a lasting legacy. Catch new episodes every Friday on Showmax.

OriginalMade in Nigeria

Style Magnate S1

A high-stakes fashion and design reality competition that sees 20 designers vying for the life-changing prize: an opportunity to launch their career as a designer to the stars.

OriginalMade in Nigeria

Showmax presents fashion and design reality series Style Magnate

Watch the trailer for the new Nigerian Original reality series Style Magnate, hosted by Nollywood actor Joseph Benjamin and featuring stylist Yolanda Okereke. Coming 4 October on Showmax.

OriginalMade in Nigeria

Stream hit reality series on Showmax

The Real Housewives Ultimate Girls Trip - Africa

Get ready for a world-first experience with an all-African cast! Meet the fiery ladies from Nairobi, Lagos, and Abuja. New episodes land on Fridays.

Original

Blessing Lung'aho opens up about fame, misogyny and his transformation in Adam to Eve

Blessing Lungaho opens up about fame, misogyny, and transforming for Showmax’s gender-swap dramedy Adam to Eve, where he plays three bold roles.

OriginalMade in Kenya

Where to stream Bel-Air S4 online in Africa

Bel-Air is back! Stream the highly anticipated Season 4 of the Fresh Prince reboot, now available on Showmax. New episodes land Wednesdays!

First

Image of Dr C on the set of Showmax reality show, Real Housewives of Nairobi

Dr. Catherine speaks on flying the Kenyan flag and reuniting with Zena on The Real Housewives Ultimate Girls Trip: Africa

Dr C opens up about representing Kenya in RHUGT–Africa, reuniting with Zena in Brazil, healing through therapy, and revealing a fun new side.

Original Kenya

Inside ‘Adam to Eve’: Filmmaker Alex Konstantaras on His Bold New Showmax Dramedy

Discover how filmmaker Alex Konstantaras flipped the script on gender roles in the new Showmax dramedy Adam to Eve in this exclusive interview.

OriginalMade in Kenya

Novocaine: the US box office hit shot in Cape Town

Nathan Caine stars in the US box office hit Novocaine, shot in SA and premiering this Sunday at 8PM on M-Net and on Showmax from 1 December.

Bel-Air S1-4

A dramatic and gritty re-imagining of Will Smith's iconic hit sitcom about a street-smart teen who moves from west Philadelphia to Bel-Air.

First

More West African hits to stream

Dr. Catherine speaks on flying the Kenyan flag and reuniting with Zena on The Real Housewives Ultimate Girls Trip: Africa

Dr C opens up about representing Kenya in RHUGT–Africa, reuniting with Zena in Brazil, healing through therapy, and revealing a fun new side.

Original Kenya

Mariam Timmer on The Real Housewives Ultimate Girls Trip: Africa on Showmax

Mariam Timmer talks authenticity and her evolution on The Real Housewives Ultimate Girls Trip: Africa

Mariam Timmer opens up about sisterhood and her evolution on The Real Housewives Ultimate Girls Trip: Africa, premiering 28 November 2025 on Showmax.

Original Nigeria

Imisi Ayanwale is the winner of BBNaija Season 10

After 10 weeks of drama, entertainment, and unforgettable moments, Imisi has been crowned the winner of Big Brother Naija Season 10.

Made in Nigeria

BBNaija 10/10: Road to finale

Big Brother Naija Season 10 has been packed with drama and many surprises. With only 9 Housemates left, catch the finale live on Showmax this Sunday.

Made in Nigeria

What to watch on Showmax in Nigeria in October 2025

Award-winning local content, hot new reality shows, The Office spinoff The Paper and Dexter: Resurrection - it's all on Showmax in October.

Made in Nigeria

Xtra affordable entertainment: pay for Showmax with your MTN airtime

As of 1 September 2025, MTN users can pay for Showmax using airtime via SMS or USSD — no bank card or digital wallet needed.

Made in Nigeria

What to watch on Showmax in Nigeria in September 2025

This September, Showmax drops a stellar new lineup. From Nigerian animation film Iyanu to the final season of Youngins plus more.

Made in Nigeria

Iyanu: The Age of Wonders animated film lands on Showmax in September

The epic franchise returns with an animated feature film, Iyanu: The Age of Wonders, premiering on Showmax Friday, 26 September 2025.

OriginalMade in Nigeria

More binge-worthy series to stream

Bel-Air S1-4

A dramatic and gritty re-imagining of Will Smith's iconic hit sitcom about a street-smart teen who moves from west Philadelphia to Bel-Air.

First

IT: Welcome to Derry

Set in the 1960s in the town of Derry, this horror series explores its strange happenings, disappearances, and the origins of Pennywise the Clown.

First

Navajo Police: Class 57 S1

Recruits face grueling training, personal demons, and cultural pride as they join the Navajo Police to protect the people of the reservation.

MobLand S1

Tom Hardy and Pierce Brosnan propel this gripping, gritty crime drama series that follows two powerful families engaged in an intense power struggle.

Latest Stories

Former Arsenal striker Emmanuel Adebayor's life story is one of miracles and staggering perseverance, beginning in a setting of abject poverty that few can comprehend.

From Poverty to Purpose: The Redemption of Emmanuel Adebayor: Why Saving Lives Trumps Scoring Goals

The Real Housewives Ultimate Girls Trip - Africa on Showmax

Christall on The Ultimate Girls Trip, Evodia and more

Catch Manchester City v Liverpool live on Showmax Premier League, on Sunday, 09 November 2025 at 18:30 (SAST)

Manchester City vs Liverpool: The Rivalry Reignites

What to watch on Showmax in Nigeria in November 2025

The Lord of the Rings: The War of the Rohirrim on Showmax

10 fun things to watch on World Animation Day

Annie Mthembu opens up about The Real Housewives Ultimate Girls Trip: Africa

Catch all the thrilling action from the Premier League live on Showmax PL.

Can LFC rediscover the form that saw them crowned champions?

Catch Brentford v Liverpool, live on Showmax Premier League, on Saturday, 25 October at 9pm

Conor Bradley on Liverpool's difficult run and the path back

Must-watch trailer: The Real Housewives Ultimate Girls Trip: Africa

Creating The Lord of the Rings: The War of the Rohirrim

From The Office to The Paper

Michael C Hall as Dexter in Dexter: Resurrection

Dexter's deadly to-do list in Dexter: Resurrection

Bafana Bafana live on Showmax Premier League

Bafana Bafana composed for Durban showdown against Zimbabwe

Arsenal and Liverpool early front-runners ahead of Premier League international break

Inside spy movie Black Bag

Catch the fiery battle between Chelsea and Liverpool live on Showmax Premier League

The Premier League canvas: a Saturday masterpiece painted in blue and red

BBNaija 10/10: Road to finale

Catch Newcastle v Arsenal live on Showmax Premier League on Sunday, 28 September at 17:30

The clash of the new number 9s: Gyökeres vs Woltemade

June Squibb wins Best Actress award at age 95 for Thelma

Catch the blockbuster Premier League weekend live on Showmax Premier League.

Red vs Blue: Showmax Premier League serves up a blockbuster weekend

Catch all the action from the Premier League live on Showmax PL.

Blockbuster Premier League weekend: Red vs Blue

Gerard Butler as 'Big Nick' O'Brien and O’Shea Jackson Jr. as Donnie Wilson in Den of Thieves 2: Panthera. Photo Credit: Rico Torres.

Gerard Butler and O’Shea Jackson Jr chat about Den of Thieves 2: Pantera

Catch the London derby between Tottenham Hotspur and West Ham live on Showmax Premier League.

From doubt to dynamo: Micky van de Ven's rise at Tottenham

Catch the MTN8 final between Orlando Pirates and Stellenbosch, live on Showmax Premier League.

Mhlongo's bold prediction: Pirates to clinch MTN8 Title for a fourth year running

Never miss a beat

Stars we love

Style Magnate

More about Style Magnate

Stream hit reality series on Showmax

More West African hits to stream

More binge-worthy series to stream

Latest Stories

Never miss a beat

Style Magnate

More about Style Magnate

Stream hit reality series on Showmax

More West African hits to stream